{"product_id":"digital-product","title":"Business Name Stress Test – 40-Point Evaluation Tool for Entrepreneurs (PDF Download)","description":"\u003cp\u003eChoosing the wrong business name can cost you customers, credibility, and even legal trouble — before you commit, put your name through the stress test.\u003c\/p\u003e\u003cp\u003eThe Business Name Stress Test is an 8-part, 40-point digital evaluation tool that helps entrepreneurs and small business owners objectively assess any business name before it's too late. It includes deal-breaker checks so you can eliminate bad options fast, guided AI prompts to deepen your research, search and competition checks, and audience, positioning, and growth tests — plus a reusable final scorecard you can use for every name you're considering.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat's inside:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e8-part evaluation framework\u003c\/li\u003e\n\u003cli\u003e40 scoring criteria\u003c\/li\u003e\n\u003cli\u003eDeal-breaker checks\u003c\/li\u003e\n\u003cli\u003eGuided AI research prompts\u003c\/li\u003e\n\u003cli\u003eSearch \u0026amp; competition analysis\u003c\/li\u003e\n\u003cli\u003eReusable final scorecard\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eWho it's for:\u003c\/strong\u003e Aspiring entrepreneurs, side hustlers, and small business owners naming a new business or renaming an existing one.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Instant PDF download — delivered immediately after purchase.\u003c\/p\u003e","brand":"Second Look Works","offers":[{"title":"Default Title","offer_id":51149604061431,"sku":"SLW-BNST-001.","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0955\/1252\/7095\/files\/ChatGPTImageSep11_2026at02_31_18PM.png?v=1789162457","url":"https:\/\/secondlookworks.com\/products\/digital-product","provider":"Second Look Works","version":"1.0","type":"link"}